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We
believe, right
now, people like you need people like us more than ever. . .
We
believe the solution is something called a Marketing Check-Up.
A
Marketing Check-Up is a three-week process designed to uncover
what about your marketing is working, what's not, give you
a sense of what your customers are thinking and create
solutions.
The
results can be amazing -- amazing for such a simple, fast
process. You'll hear many things you already know, but
just haven't done anything about. You'll also hear some
new insights, especially regarding how your customers feel you
can be of more service to them (why they'll buy more).
The goal of the process is to give you new information and
talk about what you can do about it; simple, doable steps that
will improve your marketing. The
process:
We
telephone interview your customer contact people. We
ask your people questions
about their customer perceptions and beliefs, and about your
marketing methods and message, both past and present.
We
telephone interview your customers (the type you want more of,
not a cross section). We go in-depth with a few, not
dozens. We
ask your customers about their expectations and preferences
regarding purchasing products or services like yours.
We let you
actually hear our interviews and then
we sit down with you and brainstorm, in person or on the phone.
We
keep it simple and inexpensive. Most Check-Ups cost
$3,500. For more information,
Email Hamilton.
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