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Free Marketing Articles:

 

Creating

Brochures that

Sell

 

Form needs to follow function, say everything twice, talk in terms of

what's important to

your customers, not

what you think is

important to your

customers. . .

 

The entire article


7 Reasons Why

Most Marketing

Fails

 

Your message and

methods may have

worn out, a lack of consistency, no testing, not contacting enough

prospects often enough. . .

 

The entire article

 

 

 

All Articles

 

 

 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
   
   
   
   
   
   
   
   
 
 
   
   
   
   
   
 

Looking for a small business marketing consultant? You've come to the right place. . .

 

You landed here because you want to grow faster than you're growing.  You've grown through sheer force of personality and energy (mostly yours) and you're looking for a different way to take your small business to the next level.

 

If you're nodding your head right now, you've come to the right place.  But do you need a business consultant, marketing consultant, small business marketing consultant, larger marketing consulting firm, what?  Hopefully, after another two minutes on my site you'll be closer to answering that question for yourself.

Jonathan Clark, the hands-down best business writing training resource working today, talks about Hamilton.  3 minutes.

 

I'm a marketing consultant.  For 20+ years I've helped small business owners grow their businesses.  We offer a variety of services, so rest assured we can create a relationship that meets your need, speed and budget requirements. 

 

Because we're generalists, we've likely either worked with a company like yours or marketed another product to your same target market.

 

We can move as fast or slow as you wish, taking as large or small a role as makes sense for your situation.  You have your foot on the gas.  Places you might want to go first:

 

Services    Fees    Clients

 

  

Hamilton Wallace on how we work with

small business owners - 84 seconds

Email Hamilton

 

A couple more things I'd like to add. . .

 

Some realities of finding the right person to help you:

 

Sales aren't where you want them to be.  As I said above, does that mean you want a marketing consultant, a small business marketing consultant, a business consultant, what?

 

The answer: you need someone you're comfortable with, someone you believe can solve your problem, regardless of what kind or marketing or business consultant they call themselves.

 

So, what is your problem, specifically?  Yes, sales aren't where you want them to be, but why?  Do you need more new customers?  Do you need to sell more to the customers you attract?  Does your service--the way you handle customers--suck?

 

Understanding what your problem is is an important first step in finding the right person to help you.

 

Does what they tell you on their website about what they do synch with what your problem is?  Is their website reasonably clear about what they do?  If not, that might tell you something. . .

 

Next, talk to the principal consultant.  This won't cost you anything.  Then do a gut check.  Ask them what they do before you start sharing about your situation.  What comes out first is normally their primary area of expertise.  Listen.  Does it synch with your problem?

 

Next, are you comfortable with the person you're talking to?  He or she will become your "partner."  That is, you'll need to put your company's marketing in their hands, at least for a while.  How do you feel about that?

 

Next, will you be working with the person you're talking to?  Or does the head honcho sell you and your future get plopped on some rookie's lap?

 

Do you want someone local, or are you looking for "the right person?"  We work well with clients across several time zones, but that may not work for you.  Think about this. 

 

Finding the right marketing consultant or business consultant is a lot like hiring the right person.  Trust your instincts.

 

Oh, and one more thing.  You know more about your business than anyone on the outside.  Don't let any consultant make you feel stupid.  If someone does, that's not your person.

For over 20 years we've been helping small businesses increase their sales! Want us to do the same for you?  Come.

 

When was the last time your marketing had a Check-Up?

 
Our solutions are specific and practical. Find out.

 
Proof of how we helped our clients. Visit now.

 
Grab a few nuggets to set your business on the right track. Go there.

 
Got a question? For FREE! Hamilton will answer.

 
 

 
     
     
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