by hamilton | Effective Marketing |
My wife and I added a trip to a Borders Bookstore to our plan this past weekend. In case you haven’t heard, Borders is downsizing closing a bunch of stores due to bankruptcy. Two closings in our area. We saw an ad promising big discounts, so, why not? We...
by hamilton | Effective Marketing |
We’re not in Kansas anymore. . .for those of you old enough to have seen The Wizard of Oz. We’re into “this economy,” whatever this is, far enough that we all know at least we’ll survive it. The point is, what to do now? About our...
by hamilton | Effective Marketing |
Or. . .how to tap into the genius swirling around you! A famous film director famously said “forget film school.” If you want to learn to direct movies, rent DVDs and watch the directors’ commentaries, “It’s all there.” And while...
by hamilton | Effective Marketing |
Have you seen demoslam by Google? It’s a beautiful piece of marketing. It is a where you can rate demos people do of a variety of Google’s free technology. The video below is a playlist of some of the more interesting videos people have uploaded; more...
by hamilton | Effective Marketing |
This is more than semantics — new versus different — and it’s important. Yes, new is always different. Different doesn’t have to be new. It just has to be different. And different is a lot easier and cheaper than new. Not easy and cheap;...
