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What I had to say to VentureBeat

What I had to say to VentureBeat

I was invited to be part of a panel last week to discuss how small businesses with shrinking budgets can turn small budgets into leads. We were part of VentureBeat’s (Transformative technology coverage that matters) ongoing webinar series for SMBs. My message...
Why Do You Make It So Hard??

Why Do You Make It So Hard??

Companies think making it hard to cancel a subscription, order, trial, etc., creates fewer cancellations. I disagree. I disagree because when you go to a website to cancel something you already decided you want to cancel. They’re too late. Why annoy me by making...